Web Content 2007 Chicago
Session: Driving Effective Email Marketing Campaigns With Web Content Management ยป
Description
Well designed, professional email marketing is the easiest and most cost-effective way to bring offers and messages to customers, prospects and partners while increasing site traffic.
A content management solution is an alternative to manually coordinating email templates and mailings and takes the guesswork out of the effectiveness of the campaign. A CMS provides:
Easy opt-in forms for your Web site
Powerful, Web-based admin tools
Professional HTML email messages
A high performance, dedicated list serve
Complete site statistics including number of unique visitors
Attendees will learn what they need to know when trying to get a return on marketing campaigns and Web site.
A content management solution is an alternative to manually coordinating email templates and mailings and takes the guesswork out of the effectiveness of the campaign. A CMS provides:
Easy opt-in forms for your Web site
Powerful, Web-based admin tools
Professional HTML email messages
A high performance, dedicated list serve
Complete site statistics including number of unique visitors
Attendees will learn what they need to know when trying to get a return on marketing campaigns and Web site.
Session Details
| Speakers: |
Jason Crea
|
| Date: | Monday, June 18, 2007 8:30 AM - 9:15 AM |
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No attendees have reviewed this conference yet. |
| Track: | Content Developement & Management |
